How to Change Ads Without Replacing Code?
This new ad management feature from Google AdSense means that the ad unit settings (such as colors and channels) for new AdSense for content ad units will be stored inside AdSense account every time publishers generate AdSense ad code. Then, if publisher would like to change any of these ad settings in the future, publisher will no longer need to manually replace the AdSense ad code on all of the web pages. Publishers can manage the ads and make the update within their AdSense account. For instance, with just a few mouse clicks, publisher can quickly change the borders of all 336×280 large rectangles ad from black to green. Fantastic! This new feature will help publishers save time and will simplify the process of optimizing AdSense ad units.
Unfortunately, the ad management feature isn’t yet available in any publisher accounts. Google AdSense will be rolling it out in phases in the next few weeks, and they’ll follow up with another post at that time to help publishers more understand about how to use the new feature. The feature is available to use when publishers see the “Manage Ads” page appear under their AdSense Setup tab.
11:23 AM | 0 Comments
How to Survive the Google Pagerank
Just as women love bold suitors, so do search engines. Start highlighting keywords on each page with the tag to increase search relevance. Search engines are attracted to words contained in the H1 and B tags. Just don’t go wild- two bold words per page is enough.
Go Deeper
Having other sites drill deep into your web at various locations tells google that ‘hey, this guy has varied useful content’. It’s poor SEO strategy to acquire links just to link to the homepage. The search engines may ultimately discount those links
Go foreign
Why focus on North America? You can take your business to UK, Pakistan, India, Indonesia, and Hongkong! Start creating pages for lucrative markets and submit to their local directories. This ensures multiple streams of revenue
Fire Up Newsletters
Provide articles to publishers like ezinearticles. The links breathe for many years in their archives and funnel backlinks to your site.
Go Big
Image links are good, but text links are more appreciated. If your site is full of image links, have your webmaster place the text links first because that’s what google looks for. Subsequent links are often discounted.
Multiple Partners
Create different domains on varying IPs that talk about similar subjects. The reason is that Google only lists one domain page per search result. Imagine if you owned ten domains that came up for the same search result? You’ll be seducing more curious searchers. Another tip: search engine consulting firms recommend varying the keywords used on these domains just to minimize looking spammy
Article Exchanges
You’ve heard of reciprocal link exchanges. Text link purchases. One way backlink purchases. Try them, and it’s like getting herpes on the net. Google blacklists you and your worth is downgraded. But article exchages are different. Whip up an article, upload to Ezinearcticles and before you know it- wham! Dozens of sites publish your article and bring fawning admirers to your door.
Shun Unvaried Anchor Text
If 1000 sites links to you with the appellation “Gimme Money”, Google starts to squint and dig deeper, “Smells like automated filthy spam, methinks.” Avoid the search engine ban by varying the anchor text. Dance under different names and you’ll flirt more grandly with search engines.
Expose Your Glory With a Site map
Your visitors reach the honeypot more rapidly when you have a structured sitemap that links to every major page. Keep the map on a location easily accessible so you keep the action flowing. Google bots flirt with sitemaps too and often births detailed search results. So keep it search engine friendly.
5:35 PM | 0 Comments
Requirements to Get Approved on AdSense
Website:
Publisher need administrative access to the site that will be submitted to display Google AdSense advertisements, with full access of placing the JavaScript ad code inside the page. If a publisher can add the javascript code inside their site, then they may locate the Google code to their site and will enable adsense to be displayed as well as search boxes and referral units inside the pages. However, if a publisher doesn’t have his own website, they still can participate in AdSense. Google also offer a couple of options to help publisher easily create their own site.
For example, a publisher may use Blogger to publishing their own blog online. Blogger is easy-to-use for newbie and has many templates. Publisher can create an account and start blogging right away. After a while, when the blog is useful enough for visitors, publisher can also set up AdSense ads easily through the Blogger account.
Google also provide Page Creator for publishers who prefer more flexibility and control. No need to worry… Signing up for a Page Creator is free and need a Gmail account only. Publisher can begin displaying Google ads in minutes, once they have created their Page Creator site.
Valid payee name:
Publisher must provide the valid payee name because the payments will be made out to that valid name. Make sure not using initials and include the full and valid name.
Valid postal address:
A publisher must provide a complete and valid postal address when submit the application. If a publisher live in a country or territory that doesn’t have a standard format for addresses, they have to make sure that their application includes as much information as a mailman would need to find the residence.
Valid URL:
A publisher who want joining adsense need to give and provide the homepage URL when submitting the application. If a publisher manage a blog or other account within a larger website, they should provide the URL of the specific page that managed and not the URL of the entire hosting website.
Fully launched website:
Publishers must ensure that their site is live and functioning when submit the application, because the Google Review Team won’t be able to review websites that are not fully launched or built.
Supported language:
Google AdSense Support Team can only approve the application if the majority of the website is in one of their supported languages. So, make sure that the site is included at their supported languages list that can be found here. However, Google still constantly working to provide targeted, relevant ads in more languages.
Unique content:
Publisher must have interesting and unique contents, because Google want visitors to sites in the AdSense network to have a good experience. Publisher is not allowed using “doorway” pages created just for search engines, or other cookie cutter approaches such as affiliate programs with little, less, lack or even no original and real content. Publisher must give people a reason to visit their site first, if they’re participating in an affiliate program.
Pay-To Sites:
Google won’t approve and will reject the application of a publisher who participates in programs that compensate people to perform activities that drive traffic to the submitted site. Some examples of these “pay-to” programs are sites that encourage users “to surf” or “to click” or “to read email.” Additionally, publisher shouldn’t encourage others to join these programs in the content, links, or third-party ads on the submitted site.
However, Google AdSense also encourage publishers to read the AdSense Program Policies in detail for further insight on how to get approved on their program.
4:19 AM | 0 Comments
