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ContentLink™ is an In-Text Advertising solution which discovers contextually relevant keywords in real-time on a publisher’s web page that are automatically turned into a link to the most relevant and highest paying text ad from one of Kontera’s thousands of advertisers. ContentLink™ allows web publishers to generate revenues and turn their content into profit in a fast and easy way.

By placing a Java Script ad tag on your web pages, ContentLink™ dynamically analyzes your website content, even if your content changes very rapidly (e.g. forums, blogs or product review pages), and places relevant advertisements that your users are looking for on your site. ContentLink™ enables you turn your content into profit!

Participation in the ContentLink™ Program is free, and ContentLink™ pays publishers for clicks on the ads displayed on their site.

ContentLink™ advertisements are purchased by direct advertisers and agencies and also originate from multiple third parties, including Yahoo! Search Marketing.

ContentLink™ allows multiple third parties to participate as Advertising Providers, increasing the availability of relevant advertisements for our publishers, and driving your revenues from multiple sources that specialize in specific areas.

The idea behind working with multiple providers is to provide you, the publisher, with an In-Text Advertising Solution with multiple sources of advertising that will generate the highest Cost-Per-Click (CPC) from all the different providers.

The different third parties that provide the advertisements are search providers, SEOs, ad networks, agencies, ad marketplaces, B2B ad marketplaces, Contextual advertising platforms, and others.

Can I include my own advertisers in ContentLink™?
Kontera offers a comprehensive solution - ContentLink™ Syndication - for larger networks or publishers to sell and manage their own In-Text Advertising™ campaigns, controlling the ad operations within a privately-branded environment. Ask a Kontera sales representative for more information.